Jesus Worldview Initiative
SOCIAL MEDIA STRATEGY • CONTENT CREATION
THE CLIENT
Jesus Worldview Initiative (Belmont University)is a nonprofit organization dedicated to articulate & advance the following of Jesus as the defining priority of the Christian faith.
THE CHALLENGE
As a new initiative establishing its social media channels, Jesus Worldview Initiative needed a cohesive social media strategy that could communicate meaningful theological concepts in a way that felt accessible, engaging, and visually consistent. The content needed to educate without overwhelming, encourage conversation, and build credibility with a growing audience.
THE SOLUTION
We partnered with Jesus Worldview Initiative to develop an ongoing social media strategy focused on thoughtful storytelling, clear messaging, and consistent visual branding. Together, we created content designed to introduce the organization's mission, explain foundational concepts, promote the yearly conference and foster meaningful engagement across social platforms. As an ongoing creative partner, we continue to develop graphics, captions, and campaign ideas that support the organization's long-term communication goals.
THE DELIVERABLES
Social media strategy
Ongoing content creation
Graphic design
Campaign planning
Content calendar
Visual brand consistency
Monthly social media management & reporting

